Holiday Park Consultancy.
Consultants who know holiday home sales, reservations and on-site marketing inside out.
Holiday Park Consultancy
Running a holiday park is no small feat. Especially when it’s a long-standing family business with decades of heart, history, and hard work behind it.
We're holiday park consultants who actually get it.
Not just because we work in the industry, but because we’re holiday park people ourselves. I’ve been taking my kids to holiday parks since they were babies. They’re teenagers now, and we still go. My mum? She clocks in 6 to 8 holiday park breaks a year. So yes, I understand the pull, the potential, and the people behind it.
We blend strategy with creativity, practicality with ambition, and decades of industry know-how with a fresh, commercially-savvy eye. Our job? To help you evolve your park into a destination people can't wait to book - year after year.
Why Hire a Holiday Park Consultant?
What Our Holiday Park Consultancy Covers
We're not just clipboard-wielding consultants who talk in riddles and leave you with a 50-page PDF. We roll up our sleeves and get into the detail, like proper humans.
1. Brand Development & Refresh
From full rebrands to subtle tweaks, we help your holiday park stand out with a brand that connects emotionally and commercially with your ideal guest.
2. Marketing Strategy & Campaigns
We craft tailored marketing plans that drive bookings and brand loyalty. From launch strategies to ongoing seasonal campaigns, it’s all about what works.
3. Digital Presence & Website Optimisation
Your website should be your hardest-working employee. We help you optimise for traffic, conversions, and guest experience - across every screen.
4. Social Media & Content Strategy
We turn your park’s unique story into scroll-stopping content. Less "look at our hot tub" and more "I want to be there, right now."
5. Email Marketing & CRM
Build real relationships. From welcome sequences to seasonal offers, we help you use email to stay top-of-mind (and fully booked).
6. Performance Tracking & Analytics
Know what's working and what’s wasting your budget. We set up the right tools and help you read the data.
7. Sales, Retail & Training Support
For sales strategy, retail optimisation, or team training, we proudly partner with and recommend Ruth Badger at RBC. Ruth brings unparalleled experience and a results-driven approach to help your business shine from shop floor to sales funnel.
What Makes Us Different?
We’ve worked inside the holiday park industry. We know what works, what fails, and what Instagram doesn't show you. With 15 years in hospitality, including time spent operationally, I’ve been Head of Marketing for a family-owned holiday park, walked the floor during peak season, and yes - even sold a static caravan. We understand the reality of this industry because we’ve lived it. We're:
Commercially-minded – We keep your bottom line in focus.
Creatively driven – Because standing out matters.
Straight-talking – No jargon. Just real, honest advice.
All-in – We partner with you through every stage, not just the shiny bits.
Holiday park people – We get the guest mindset, because we are your guests too.
Holiday Park Consultant Services That Scale With You
Need a full-scale growth marketing partner? We’ve got you. Just want an expert opinion on your plans? No problem.
We offer:
One-off advisory sessions.
Feasibility & viability reports.
End-to-end project consultancy and management.
Marketing & brand strategy development.
Growth audits for existing parks.
Think of us as your right-hand humans.
Ready to Talk? Let’s Make Your Holiday Park Thrive.
Whether you're refining what you have or reinventing the future of your park, we’re here to help you do it right—with respect for your past and a clear vision for what’s next.
Book a free discovery call to see if we’re the right fit. No pressure. Just honest advice and some very enthusiastic note-taking.